"Super Conference" unprecedented to do Da Nang tourism brand.

&Quot;The seminars in order to further promote tourism development association that brings together the unique ideas and the feasibility of all relevant members in order to build and develop consistent branding for Danang, helping to promote tourism of Danang through the activities of the project; at the same time promote constructive and effective exploitation of the potential advantages of the city "-Department of culture, sports and tourism Tran Chi from Danang to or

The opening session of the workshop. Marathon: "tourism brand development of Da Nang" opening bright 25/9 at DTU (photo: HC). According to Guillaume Van Grinvens, senior expert from PUM (a non-profit organization of the Government and the industrial and commercial Nations, the Netherlands), the construction of brand strategy requires seeking new products and improve the old tourist products, develop models of the product-market match the objects to which guests in Da Nang.
In particular, it should be noted in the development of tourism does not only aim to build accommodation facilities or destinations that also needs the connection between tourist products; pay attention to the quality of life of the local population; guaranteed benefits for private masses, the State and the community in particular, tourist development need towards a sustainable future.
Mr. Guillaume Van Grinvens describe, the branding scheme Danang will underpin the development of the tourism development schemes have different scales. On the one hand, the project will include the maximum exploitation of the potential market for travel products. On the other hand, market development plan will facilitate the development of new products and upgrades, the tourist activities in the area of Danang city and the surrounding region

Domestic and foreign delegates attended the workshop (photo: HC). &Quot;In this way, the chain travel products and meet the market demand of tourists is wider, more diverse.
In addition, there needs to be coordination in order to improve the quality of tourism promotion activities, education, market positioning, recruitment and human resource management in the field of tourism, leisure and hotels! "– Mr. Guillaume Van Grinvens said. To get the project to build and develop brands, according to Mr Guillaume Van Grinvens, it should have the support and cooperation of all units and operations businesses directly or indirectly in the tourism, hospitality and leisure.
Through the sessions, workshops, community tourism can achieve the common voice about the core value of Da Nang and the surrounding area, the associated need and potential development for the city. In nearly two and a half months, the seminars will have 14 14 8 discussion sessions and seminars aimed at clarifying the potential, the reality of the tourism of Da Nang and the solutions to build and develop the tourism of Da Nang brand in an effective way (photo: HC).
And so, the workshop "development of Danang tourism brand" became the seminars

Marathon, lasting nearly two and a half months with 14 8 discussion sessions and seminars are divided into 3 groups. Prefer A clarification of the status and the main product of Da Nang tourism today. Group B focused on potential targets, pathways and the shortcomings in the construction of reality in an environment of perfect travel of Da Nang. In particular, thematic group C focus mobilised grey matter to resolve many questions are posed: how to achieve a better tourist environment to Da Nang? Things to take to achieve your goal? Who will direct the implementation of small projects? In general terms, procedures would be needed to make these small projects in master project to build major tourist brand?.
Mr. Guillaume Van Grinvens, senior expert of PUM (Netherlands): "" Though there have been more than 45 years of experience in tourism, I am still quite surprised at the potential of the Da Nang City! " (Photo: HC).
Surprised about the tourism potential of the Da Nang City!. According to the Deputy Director of the SởSở culture, sports and tourism Tran Chi, Da Nang in the development strategy of tourism of Vietnam, Da Nang was identified as one of the tourist centers of the country, the international stature

By 2012, Da Nang was voted on tourism is the local 3 in 1 MOET for tourism development, became the highlight of Vietnam tourism. In September 2013, Da Nang was readers Smart Travel Asia, online travel magazine Asia's leading reputation, voted into the Top 10 most attractive destination Asia. Mr. Guillaume Van Grinvens express: "Whatever has over 45 years experience in tourism, I am still quite surprised about the potential of this City of Da Nang.
Have a wonderful coastline, a vibrant local life with friendly people, a paradise of colorful cuisine from the restaurant to the restaurantsand you can experience the daily life of Vietnam in the heart of the city and the markets. You can also visit many other tourist attractions such as the Bana, Hoi An, hue, my son. &Quot;. HAIZHOU.